BTU Rise Broadway Marketing and Press Internship
Black Theatre United is proud to launch the fifth year of The Broadway Marketing and Press Internship Program, an initiative dedicated to creating new opportunities for emerging talent in the areas of marketing and advertising.
Marketing
This internship will invite all hired marketing interns into welcoming, open, and supportive learning spaces to discover how the theatre industry operates through the lens of marketing and advertising. The program will include mentorship support from the BTU Rise committee and many of BTU’s founding members.
During the eight-week program, BTU interns will be hosted by leading entertainment marketing or press companies in New York City, including Serino Coyne, AKA and Situation.
Additionally, SpotCo will host one returning BTU Rise alum through a separate, alumni-only fellowship track. This fellowship is not part of the intern application process.
BTU interns will be employed by their host company and will spend their summer learning Broadway marketing and advertising. The program includes a rich and robust plan to provide education and experience in the following areas:
- Research
- Strategic planning
- Creative development and art direction
- Social media
- Content development
- Partnership marketing
- Data analysis and insights
- Production
BTU interns will work alongside their colleagues at their respective marketing companies for 40 hrs a week Monday - Friday. During this time, interns will work in varying departments within the companies to get experience and insight into the different areas of marketing. Daily tasks will vary and depend on placement, but can include: research, attending strategy meetings, developing content ideas, etc.
Press
This internship will invite all hired press interns into welcoming, open, and supportive learning spaces to discover how the theatre industry operates through the lens of public relations and media strategy. The program will include mentorship support from the BTU Rise committee and many of BTU’s founding members.
During the eight-week program, BTU interns will be hosted by leading entertainment marketing or press companies in New York City, including Serino Coyne, AKA, and Situation.
Additionally, SpotCo will host one returning BTU Rise alum through a separate, alumni-only fellowship track. This fellowship is not part of the intern application process.
BTU interns will be employed by their host company and will spend their summer learning Broadway marketing and advertising. The program includes a rich and robust plan to provide education and experience in the following areas:
- Research
- Strategic planning
- Event planning and operations
- Managing internal and external communications
BTU interns will work alongside The Press Room NYC colleagues for 40 hrs a week Monday - Friday. During this time, interns will spend time with individual employees within the company to get experience and insight into the different public relations strategies. Daily tasks will vary, but can include: research, attending strategy meetings, event planning, drafting documents, managing press RSVPs, etc.
btu rise
btu rise
btu rise
btu rise
btu rise
A Night to Remember
A Mission to Amplify
A Night to Remember
A Mission to Amplify
A Night to Remember
application details
- Housing is also provided for each intern at St. John’s University’s Queens campus in apartment style living. Apartments are a 5 minute walk to train stations and a 40 min train/25 min car ride to the heart of Times Square.
- Each intern will receive an unlimited Metrocard for the summer that can be used for both the MTA bus and MTA subway system.
- Note: Interns are responsible for their own travel to and from New York City.
- Who are connected to the pulse of communication today, but are also focused on the future of creating new ways as storytellers to compellingly communicate ideas.
- Who enjoy creative collaboration and community building.
- Note: Interns are responsible for their own travel to and from New York City.
Please note, this is not a performance based internship.