Black Theatre United Broadway Marketing Internship Program – SUMMER 2022


PROGRAM DATES: June 27 – August 19

Black Theatre United is proud to launch The Broadway Marketing Internship Program, an initiative dedicated to creating new opportunities for emerging Black talent in all areas of theatre. The spirit of this initiative is one of equity and inclusion, two of the core values at the heart of BTU, which was formed to protect and promote Black talent, Black people, and Black lives.

During the eight-week program, interns will work with the top four marketing and advertising agencies in New York City: Serino Coyne, AKA, RPM and Situation Interactive. Interns will be employed by one of the agencies. The intern program has a rich and robust plan to provide learnings within the agency and within the industry. Fields of focus include: research, strategic planning, creative development/art direction, media planning and buying, social media, content development, partnership marketing, sales analysis, and production.

This inaugural internship program will invite all hired interns into a welcoming, open, supportive, learning space to discover how the theatre industry operates through the lenses of marketing and advertising. You will also have access and mentorship backing from the BTU Rise committee and many of BTU’s founding members.

All students – graduate and undergraduate – regardless of race or ethnicity, are welcome to apply for placement in this pilot internship program. Interns will be hired as employees of one of the agencies and as such will be paid $15/hour. Each intern will receive an unlimited Metrocard for the summer that can be used for both the MTA bus and MTA subway system. In addition, interns may be invited to theatre industry events on a voluntary basis and receive complimentary tickets to Broadway shows and attractions as well as a bus tour of NYC


• Who are excited to explore the opportunities that exist for advertising and marketing in the arts and entertainment industry;

• Who are connected to the pulse of communication today, but are also focused on the future of creating new ways as storytellers to compellingly communicate ideas;

• Who enjoy creative collaboration and community building;

• Who are passionate, love blue sky dreaming and have the drive to turn ideas into reality!

The APPLICATION DEADLINE is Monday, March 28, 2022 at 11:59pm EsT.
Before being hired, candidates must be able to show proof that they are fully vaccinated and boosted.

YOU are the change we seek. Join us.

The Application Period is Now Closed